From the Editor
How time flies, the winter cropping season is coming to an end and winter wheat farmers are getting ready for harvest whilst rainfed crop farmers are now aggressively working the land to be ready by the start of the upcoming 2022/2023 season. As all this is a happening, there is still a buzz and reminiscence of the ADMA Show that has since come and gone in July of all the machinery – tractors and equipment that was on display. The three-day event attracted thousands of visitors from the agricultural community and its related sectors, as well as almost 200 exhibitors. The show took place at a site stretching over seven hectares in the centre of Harare’s Borrowdale Race Course. As in the past years, the turnout; exhibitors display; excitement; and advertising displays were unmatched. All around the exhibition grounds, one could spot mega tractors and equipment. The grounds where dotted with smaller equally attractive stands of smaller companies who had well mannered product display and cheerful team members ready to welcome any passer-by interested in their products.
And oh boy, did we not have the same fun experience as the ZiMunda team! We re-launched our print magazine at the Show, this gave us, farmers and clients an added excitement for the event. As the show created an extensive networking platform, our team spread-out to enjoy chats with everyone who was happy to stop and receive a free magazine.
Because the response to this year’s show was exceptional (the first one after two-year cancellations due to the dreaded pandemic), it is my hope that the static displays and live demonstrations of tractors and equipment, gave farmers an opportunity to compare tractor brands, agricultural machinery and anything else a farmer would require for the upcoming 2022/2023 season.
I am confident that the value of the one-on-one interaction with company’s technical representatives brought the industry a good start to the cropping season ahead as we all work towards bountiful yields, and as the ZiMunda magazine, we cannot wait to share the farmers experiences with you!
Yours in Farming